Screenprinted Tshirt
This two colour screenprinted shirt design went through a lot of exploration both with the style of the illustration and of the text. When I started with the design pitch, I opted to lean more into my style with a more cute puppy with matching cuter elements (seen in the “The Blood Moon Rises” concept images).
As the direction skewed more Metal band/Gothic in style, I began to explore more Gothic Decorative hand lettered text to match in a variety of treatments.
Once the text was settled on, there was still a bit of uncertainty about the style of the puppy so in the bottom right image, I tried I variety of puppies ranging from very cartoony to very realistic until we settled on option 2. 🙂
On the right is the final result, a two colour screenprint that uses half tones to take advantage of the natural colour of the shirt for the design.
Embroidered + Screenprinted Sweatshirt
This sweatshirt needed very little exploration as the client was pretty happy with the design from the onset but I wanted to offer some options for the front embroidered design just to make sure it was perfect.
I think the added embroidered element on the front really gives the garment a more luxe presentation.
Deskmat
We opted to keep this deskmat in the same limited colour palette as the rest of the collection so I mocked up a few compositions including the Star Wars poster parody. 🙂
In the end we settled on the composition of Option 1, eventually adjusting it to have a softer moon and removing the Pentagram.
Additional Merch Items
Here are some additional items designed for the Collection including a sticker, sweatpants, an acrylic standee, a rubber charm, and a rubber keycover!
